In President Obama's Thanksgiving message yesterday, he sports one or two days of mustache growth. The last U.S. President to have any facial hair was one hundred four years ago - William Taft in 1908.
Worldwide, 50% of men have some form of facial hair. In the U.S., Canada, Europe, Australia and the Pacific Rim it's 33%. Currently only 1.2% of the male U.S. Senators, 6.8% of Governors and 10.8% of the U.S. House members have any facial hair - all substantially below the national average. Repeated studies show that those with facial hair are universally trusted less than clean shaven men.
Amazingly this emotion even holds true in the minds of those males who themselves have a beard, mustache, goatee, soul patch, etc.
Incredibly, preverbal children rapidly prefer images of their fathers with no facial hair, even if all but the in last few hours their dads had hair there.
Mug shots of freshly arrested men have a much higher incidence of facial hair. And in the courtroom guilty verdicts are also statistically more likely.
An interesting aspect to this facial hair & society is seen in the world of sports. It appears that facial hair affords an increased success rate in some positions - such as baseball pitchers and goal keepers.
As far as politics and particularly true leadership are concerned, it is an extremely unwise idea for any President to grow facial hair. This is true in elections - and also office holders. One simply cannot ignore the strong tendency toward mistrust. It is an aspect of body language that is engrained in our brains. And Biology always trumps fashion. It is simply a nonverbal truth that having any facial hair statistically works against developing and maintaining rapport, negotiation and trust.
Barack's beginnings of a mustache will be short lived. Shave Mr. President.
Nonverbal Communication Secret # 1697: Facial Hair, Politics and Athletes Phil Humber Pitches a Perfect Game
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Nonverbal Communication Analysis # 2190: President Obama's Body Language - Press Conference 14 October 2012 - Defense of Ambassador Susan Rice
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Nonverbal Communication Secret # 1697: Facial Hair, Politics and Athletes Phil Humber Pitches a Perfect Game
Negotiation Secret # 337: Facial Hair, Trust and Politics
Leadership Secret # 39: Facial Hair and Perception
Nonverbal Communication Analysis # 2190: President Obama's Body Language - Press Conference 14 October 2012 - Defense of Ambassador Susan Rice
Nonverbal Communication Analysis # 2199: Thailand, Body Language, Barack Obama and Yingluck Shinawatra - Mirroring and Foot Point
Nonverbal Communication Analysis # 2179: Mitt Romney & Barack Obama - Sincere Hugs and True Affection
Nonverbal Communication Analysis # 2129: Barack Obama's Body Language, Misspeaks "Export More Jobs" Displays Incredulity and ....
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