Thursday, December 22, 2016

Nonverbal Communication Analysis No. 3794: Racist Rant at Jefferson Mall in Louisville - Body Language and Emotional Intelligence (VIDEO, PHOTOS)

The above cellphone video captures a recent incident at a JC Penny checkout line at Jefferson Mall in Louisville, Kentucky.

The woman with the blue jacket and glasses had accused another woman of cutting in line, saying,

"It starts back there. And it don't bother me if I say it - and I don't care if everybody hears me. I think everybody here probably feels the same damn way I do."

(Someone in background then agrees with her) - "Thank you!", she responds. "Go back to wherever the fuck you come from, lady. Ya'll think you -

A cashier interrupts her saying, "Ma'am, watch her language."

She retorts, "Hey, tell them to go back where they belong! If they can't act like - You know - if come here to live, then act like everybody else. Get in the back of the line like everybody else does - and be somebody. That’s the way I look at it. You’re a nobodies. Just because you come from another country, it don’t make you nobody. You're nobody - as far as I’m concerned. Probably on welfare. We probably - The taxpayers probably paid for all that stuff."

Jefferson Mall officials have gone on record saying the woman will be permanently banned from the mall.

From a nonverbal communication perspective - there is an interesting and quite illustrative moment here worth highlighting.

During 0:11, just after she says, "... I think everybody here probably feels the same damn way I do." The woman makes a facial expression that is approximately 85% Disgust and 15% Contempt. This is captured in the still image above.

At this moment, in addition to some of the classically described facial components of Disgust (mid-facial tightening, nasal flaring, corners of her mouth lowered, lower lip pulled down) there is here another easily seen, yet rarely noted characteristic of disgust - that of Jaw Retraction. The woman's cheeks and jaw is pulled backwards (retracted) - resulting in her evanescent "Disgust Dimples".

A profoundly important phenomenon is that the emotion of disgust (and thus corresponding facial expression) is the most common nonverbal behavior displayed in the context of prejudice. In images of Nazi officials during Kristallnacht as well as in WWII concentration camps, disgust (as well as contempt) were their overwhelming prominent emotions.

See also:

Nonverbal Communication Analysis No. 3793: Donald Trump Comments Regarding Berlin Attack

Nonverbal Communication Analysis No. 3791: Russian Ambassador to Turkey Assassinated in Ankara

Nonverbal Communication Analysis No. 3789: Felicity Jones, Jyn Erso and Tattoos

Nonverbal Communication Analysis No. 3765: Conjoined twins Jadon and Anias McDonald - See each other directly for the first time

Nonverbal Communication Analysis No. 3729: The 3rd Presidential Debate - Donald Trump v. Hillary Clinton - Part I

Nonverbal Communication Analysis No. 3633: David Duke's Duplicity & The US Senate

Nonverbal Communication Analysis No. 3587: The Orlando Mass Shooting, Omar Mateen and Warning Signs 

Nonverbal Communication Analysis No. 2976: Joseph Goebbels - Hitler's Propaganda Minister Showed this Chronic Display