Like any candidate, Hillary Clinton needs to build rapport in order to get votes. People may agree with your policies and these will have already won-over one's political base - yet to win elections and not just primaries, candidates must capture that middle 1/3 of the electorate. And swing voters will vote for those the LIKE - and then rationalize their decisions with intellectual wallpaper. We of course believe we're doing this the other way around, but we're all human beings and that's not the way we operate. In short, to win you must possess - and project - likability. Few politicians truly understand this much past a superficial (and insincere) smile. Both Bill Clinton and Ronald Reagan knew this instinctively - however Hillary does not.
We turn our whole body - eyes, head, shoulders, hips and feet - towards those we like and/or those we respect. When you're running for high political office - the crowds are huge and of course you can't begin to get to everyone. It takes much more time and effort. You'll end up greeting less people. Yet you will build more rapport - much more. And those who don't get to shake your hand and look you in the eye, will do so vicariously. You'll win their votes. This is another profound version of quality vs. quantity and sincerity vs. veneer.
See also:
Nonverbal Communication Analysis No. 3214: Chris Pratt, Jurassic World, Bad Acting and a Body Language Red Flag
Nonverbal Communication Analysis No. 3212: LeBron James stealing ball from Stephen Curry - then pointing at his Temple
Nonverbal Communication Analysis No. 2426: Remembering Ronald Reagan, "Mr. Gorbachev, Tear Down This Wall" Body Language at the Brandenburg Gate
Nonverbal Communication Analysis No. 2861: Ronald Reagan and Variations on Thumbs
Nonverbal Communication Analysis No. 2577: Bill Clinton and Terry McAuliffe - Alpha and Beta Body Language
Nonverbal Communication Analysis No. 2379: Bill Clinton's Speech at the George W. Bush Presidential Library Opening Body Language of Former and Current President
Nonverbal Communication Analysis No. 2973: Rand Paul's Body Language Tells Us His Plan B for 2016
Nonverbal Communication Analysis No. 3134: Ted Cruz to Announce his Candidacy for 2016 Presidential Race - Why He Will Never Win
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